This is a first-year gateway course and is not available for
second-year bidding. Second-years must wait until the add/drop process begins
in January to add this class.
COURSE NUMBER: MBA295A.1
COURSE TITLE: Entrepreneurship
UNITS OF CREDIT: 3 Units
INSTRUCTOR: David Charron and Kurt
Beyer
E-MAIL ADDRESSES: charron@haas.berkeley.edu; kurt_beyer@haas.berkeley.edu
MEETING DAY(S)/TIME: Thursday, 8:00-11:00
AM
PREREQUISITES: None
CLASS FORMAT: Mixture of cases,
lectures and guest speakers
REQUIRED READINGS: Our text will be
Timmons & Spinelli, New Venture Creation:
Entrepreneurship for the 21st Century; articles and cases will be available
in the course reader.
BASIS
FOR FINAL GRADE: Unlike other Entrepreneurial courses that focus on the
creation of a business plan, this course will have students and teams generate
and deliver a series of documents, including product specifications, pitch
decks, term sheets, financial plans, cap tables and operational plans that
simulate more accurately the startup process.
These deliverables, combined with formal investor presentations, class
participation, and peer reviews, will constitute the basis for the final grade.
ABSTRACT OF COURSE'S CONTENT AND
OBJECTIVES:
Entrepreneurship is one of the most
rewarding yet challenging endeavors. It
is a commitment to building a fast growing company that creates a product or
service that addresses market needs and reshapes the future. This course is designed for students who are
committed to starting a new venture as well as those who want a better
understanding the tools, techniques, and theory behind this dynamic business
process. The course focuses on the
entrepreneur as a leader and manager of change. In practice this means that the
class will simulate startup conditions from idea and team formation through
investor presentations and the signing of seed funding documents. Through the process we will provide the
critical tools and strategies addressing product development, target market
analysis, financial modeling, fundraising, and customer development. Class theory and practice will be supported
by live case examples from some of the most successful local entrepreneurs and alumni,
taking full advantage of Berkeley's unique proximity to San Francisco and
Silicon Valley.
Our goal is to integrate the skills and
10 capabilities central to the educational program at Haas with the innovative
culture of the Bay Area.
CHANGES TO THE COURSE SINCE ITS MOST
RECENT OFFERING: MBA295A has as its core deliverable the writing a business
plan and delivering that at the end of the semester to a group of
investors. However, the writing is
de-emphasized in favor of raising financing.
The financing simulations and activities are designed to be real-life
and to parallel the completion of the final pitch/plan deliverable. Every student will emerge from the class
understanding the integration of the financing with entrepreneurial activities.
BIOGRAPHICAL SKETCHES:
David Charron is currently a Senior
Fellow at the Lester Center, the Entrepreneurship Program of the Haas School of
Business, where he also served as Executive Director. At Haas he is a member of
the professional faculty for the MBA program and also active in teaching
executives. He is an entrepreneur,
investor and consultant in the Silicon Valley with 25 years of experience in
technology commercialization and entrepreneurship. He graduated from Stanford University in
engineering and has an MBA from Haas.
Dr. Kurt Beyer currently teaches
Entrepreneurship and Innovation at Berkeley's Haas Business School and advises
entrepreneurs and startups through Morgan Stanley. Kurt's multifaceted experience includes CEO
of a digital media startup, an assistant professor, and a Naval Aviator. Kurt’s book, Grace Hopper and the Invention
of the Information Age, was published by The MIT Press in 2009 and named one of
the top ten science and technology books of 2010. Kurt received a BS from the United States
Naval Academy, an MA from Oxford University, England, and a PHD from the
University of California, Berkeley.