COURSE NUMBER: MBA296.3

COURSE TITLE: Changing Healthcare Economy

UNITS OF CREDIT: 2 units

INSTRUCTORS: Jeff Rideout and Lisa Suennen

E-MAIL ADDRESS: jarideout@sbcglobal.net; lisasuennen@Psilos.com

CLASS WEB PAGE LOCATION: http://bspace.berkeley.edu

MEETING DAY(S)/TIME: Monday, 4:00-6:00PM

PREREQUISITE(S): none

CLASS FORMAT:

The class will include 2-3 introductory sessions taught by the instructors where the various economic drivers, clinical and technical advances and policy activities that are causing change are outlined, especially those being driven by federal policy for health information technology and delivery system reform legislation. These introductory sessions would be followed by 9-10 classes where different aspects of the market would be highlighted through an array of very senior level guest lecturers (e.g., CEOs, Chief Innovation Officers, senior policymakers, and equivalent) that are living the business model changes directly.

REQUIRED READINGS:

Relevant articles and presentation slides will be made available on B space. There is no textbook.

BASIS FOR FINAL GRADE:

Class evaluation will be based on the following weights:

Class Participation 40%

Final Paper (individual) 60%

Any late assignments will be graded down by one full letter grade (e.g., A to B, or B to C). The final grade will be determined on a curve.

ABSTRACT OF COURSE'S CONTENT AND OBJECTIVES:

The focus of the class will be to bring to light issues and strategies that the many different sectors of the healthcare field are facing in response to both health reform and the economic/market changes that are occurring whether or not all provisions of health reform legislation are enacted. The U.S. healthcare marketplace is changing dramatically as a result of a combination of economic drivers, clinical and technical advances and policy activities at the state and federal level. The course will educate the students about how the various sub-sectors of the healthcare marketplace are innovating and evolving in response to these changes, in part to better predict the "winners" in the healthcare economy going forward. Areas covered will include: health reform, insurance, provider systems, pharmaceuticals, medical devices, information technology and other related sectors in the healthcare field.

BIOGRAPHICAL SKETCHES:

Jeff Rideout, MD currently serves as the Senior Medical Advisor for Covered California, the state of California's Health Insurance Exchange. Before joining the firm, he was with Cisco Systems, serving as their Chief Medical Officer and leading the healthcare division of their Internet Business Solutions Group. Previously, he was the Chief Medical Officer for Blue Shield of California.

Lisa Suennen is a founder and Managing Member of Psilos Group, a leading healthcare venture capital firm focused on companies that improve quality and reduce cost in the new healthcare economy. Previously she was a senior executive at healthcare firm Merit Behavioral Care Corp. Ms. Suennen is also Vice Chairman of the Advisory Board of the UC Berkeley Institute for Governmental Studies.