COURSE NUMBER: MBA295A.2
This course is cross-listed with the EWMBA Program.
COURSE TITLE: Entrepreneurship
UNITS OF CREDIT: 3 Units
INSTRUCTOR: Jack Fuchs and Naeem Zafar
EMAIL: nzafar@gmail.com and jfuchs@gmail.com
CLASS WEB PAGE LOCATION: http://bspace.berkeley.edu
MEETING DAY(S)/TIME: Mondays 6:00pm -9:30pm
PREREQUISITES: None.
CLASS FORMAT: The class will combine readings, lectures, case materials and regular class involvement by entrepreneurs and business professionals.
REQUIRED READINGS: The readings for this course are duplicated articles, book chapters and cases that will be published in an electronic Reader.
BASIS FOR FINAL GRADE: The course grade will be based upon:
The group exercise:
-Written business plan (including draft deliverables): 50%
-Oral plan presentation: 25%
From class: Class participation and non-business plan deliverables 25%
ABSTRACT
OF COURSE'S CONTENT AND OBJECTIVES:
This course is about how to create an entrepreneurial business. The main
requirement for the course will be the development of a business plan on a
venture of the student's choosing, subject to faculty approval. Students will
work together, in teams of four or five, to develop an idea for a new venture,
research its potential and perform analysis to identify what resources are
needed and when. This work serves as the basis for two substantial efforts:
first, development of a written business plan, including detailed sales and
marketing objectives and financial projections; and second, an oral
presentation of that plan to a panel of instructors and business professionals
who will be surrogates for your most likely source of start-up capital.
BIOGRAPHICAL
SKETCH:
Jack Fuchs
As CFO and VP of Strategy, Jack currently provides global business, financial
and strategic leadership for ForteBio, a Pharma and Biotech instrumentation company. Prior to ForteBio, Jack held business leadership roles with high
tech private companies. At INKA Networks, he led the formation of global
alliances to drive the adoption of a media file interoperability technology. At
SOMA Networks he was VP of Sales and Business Development, where he handled
global strategic accounts, marketing and partnerships. Prior to joining SOMA
Networks, Jack was the Vice President for Business Development and Strategic
Marketing at IPWireless, Inc, leading the commercial
activities of that company. Previously in his career, Jack served seven years
as a strategic management consultant at McKinsey & Company, where he served
health care and wireless clients. He has also held sales, marketing and
strategic leadership roles with Becton Dickinson, a $4 Billion medical
technology equipment company. Jack graduated magna cum laude from Dartmouth
College with a bachelor's degree in Engineering Sciences and received an M.B.A.
from Stanford University's Graduate School of Business as an Arjay Miller Scholar.
Naeem Zafar
Naeem is the founding partner of Concordia Ventures, a company dedicated to
educate and help entrepreneurs with all aspects of starting and running a
company. Naeem has been with six startups and has extensive experience in
mentoring and coaching CEOs. His last assignment was the president and CEO of Pyxis Technology Inc., a company specializing in advanced
chip design software for nanometer technology. Naeem has been president and CEO
of two other high tech startups (Silicon Design Systems and Veridicom,
a Bell Labs spin-off that invented the silicon fingerprint sensors today found
on most laptops). Naeem has held senior marketing and engineering positions at
several companies including Quickturn Design Systems
that had an IPO in 1993 and grew to $125M in revenues. Naeem holds a Bachelor
of Science degree in electrical engineering from Brown University (magna cum
laude), Rhode Island, and a master's degree in electrical engineering from the
University of Minnesota.