COURSE NUMBER: MBA290H.1 (formerly MBA290T), Cross-listed with COE and SIMS

COURSE TITLE: MOT- Doing Business in China

UNITS OF CREDIT: 2

INSTRUCTOR: Jihong W. Sanderson

E-MAIL ADDRESS: jihong@haas.berkeley.edu or jihong@mba.berkeley.edu

MEETING DAY/TIME: Wednesday, 2:00PM – 4:00 PM,

ABSTRACT OF COURSE’S CONTENT AND OBJECTIVES:

"To miss today’s China is to miss the great opportunity for this generation." This course is derived from China’s rapid rise and its transformation of global competition. This course has three major parts:

Part 1: Hot Topics in 2006 such as: what are the most recent changes in China’s technology, business and policy environment? What is the trend of venture capital investment in China? What are the strategies to protect your company’s IP in China? How will Chinese firms going global change global competition? Etc. 

Part 2: Must-Have Topics such as: What are the fundamental differences in doing business in China vs. doing business in the US? What are the top three unique assets that a firm needs in order to survive in China and how are they obtained? How can understanding the fine line between Guanxi and corruption determine my success in China? Etc.

Part 3: Topics for Careers related to China such as: If I want to start up a technology firm in China, how should I begin? If I want to work for a MNC in China, what do I need to know?

CLASS FORMAT

We will use lectures, case studies, guest speakers, and class discussions to answer the questions we raise in each module below. For China Fellows, we will have a 10 days trip to China after the semester.

BASIS FOR FINAL GRADE

35% Class participation.
35% Case/reading material study questions.
30% group project

BIOGRAPHICAL SKETCH:

Jihong Wu Sanderson is a faculty member at UC Berkeley Haas School of Business, teaching the MOT China graduate course at UC Berkeley. She also is Executive Director of the Center for Chinese & American Strategic Cooperation at UC Berkeley and the director of UC Berkeley Management of Technology China Program. Sanderson focuses her research on management of technology and intellectual capitals, innovation and strategy in emerging market such as China. Her book “Next Step - the Paths of Chinese Firms going Global” has been published in Jan 2006 in China. She is a regular writer for China CEO & CIO.

In addition, she teaches at numerous Chinese Executive MBA and technology executive training programs in Beijing, Shanghai, and Guangzhou. Before teaching at UC Berkeley, Jihong had more than 18 years professional experience working as an investment banker, a tech joint venture general manager, a conglomerate senior executive, and a management consultant both in China and in the US.

Currently, Jihong is a global strategic consultant and owns Berkeley Consulting Associates, helping foreign investors and MNCs initiate and optimize their businesses in China, and helping Chinese firms go global. She serves as a Board member of Silicon Valley China Wireless Association, a member APAPA, Vice Director of the Center for China National City Strategic Planning & Development, a member of the Expert Advisor Group at National Development Bank in China. She frequently speaks for well-known organizations, such as BOAO Forum for Asia, World Economic Forum, China Think Tank, China Logistics Forum, etc.