COURSE NUMBER: EWMBA 296-13

COURSE TITLE: Business and Culture of Consulting

UNITS OF CREDIT: 1 Unit

INSTRUCTOR: Jamie Breen

E-MAIL ADDRESS: jamie.breen@accenture.com

CLASS WEB PAGE LOCATION (HTTP URL): http://bsapce.berkeley.edu

MEETING DAY(S)/TIME: Sundays, April 7 & 28, 9AM-5PM

PREREQUISITE(S): None

CLASS FORMAT: Mixture of lecture, cases and seminar-style class discussion

REQUIRED READINGS:
Let’s Get Real or Let’s Not Play, Mahan Khalsa et al.; The Trusted Advisor, David H. Maister et al.

BASIS FOR FINAL GRADE:
Take home case study analysis and participation in class

ABSTRACT OF COURSE'S CONTENT AND OBJECTIVES:
This course will explore the dynamics and key parameters of the consulting industry, both from the perspective of the consultant and those responsible for buying and managing consulting services. The course will provide a macro- level view of the industry structure and a micro-level view of the consulting process from sales through relationship development and delivery. We will explore these concepts through the use of current industry data and real world case studies of different types of consulting projects, including insights on how the reality of consulting may differ from academic experience. Key elements of the course will include the different types of consulting firms, the consulting business model and consulting process, and the role of the consultant as a trusted advisor.

BIOGRAPHICAL SKETCH:
Jamie is a senior consulting executive with 25+ years of experience at major consulting firms in developing the vision, strategy and process that drive business transformation. Currently a Managing Director in Accenture's San Francisco office, Jamie focuses on primarily Financial Services clients with large scale change strategy and implementation. In addition to developing assets and market strategies for Accenture's sales force efforts in Financial Services, Jamie helped develop and now teaches the 'Change Enablement Course' at Accenture, which targets consulting Managers and Senior Managers. Jamie graduated cum laude from Harvard University (AB, Economics & Government) and received her MBA from NYU's Stern School of Business.