COURSE NUMBER:
EWMBA290T-
1
This course is cross-listed with the Full-Time MBA Program.
COURSE TITLE:
UNITS OF CREDIT:
3 units
INSTRUCTOR:
Randy Haykin
E-MAIL ADDRESS:
haykin@haas.berkeley.edu
CLASS WEB PAGE
LOCATION: http://bspace.berkeley.edu
MEETING
DAY(S)/TIME: Wednesdays, 6:00PM-9:30PM
PREREQUISITE(S):
EWMBA Core Curriculum
CLASS FORMAT:
Topics are covered through case studies and first-hand accounts from guest
speakers.
SYLLABUS AS OF 11/13/13 (SUBJECT TO CHANGE): http://haas.berkeley.edu/EWMBA/syllabusewmba290T-1Sp14
REQUIRED READINGS:
The course approach includes readings, cases, guest lectures, discussions, exercises, individual assessment, journaling, and group projects. We will draw from books on the theory of creativity, case studies of innovative organizations and leaders, and guest lecturers from a variety of creative industries, organizations and perspectives. Professor Haykin has also developed a series of online videos to augment some of the cases.
This course has a lot of (terrific) reading and the goal is to saturate you with ideas from many leading writers and practitioners. You will be called upon in class to evaluate what you’ve read and discuss it.
Please do not comment in your final evaluation of this class “Too much reading”. If you already have a heavy course load or don’t like reading and critical thinking, then this course is not a good choice for you. We mean it. Required readings will be from the following books:
BASIS FOR FINAL GRADE:
In addition to preparation of reading, cases and class discussion, there will be three main assignments as part of this course:
Group Exercise with Real-Time Company: Your professor will be choosing 4-5 companies to work with the class. Each company is seeking innovative solutions to its business needs. Students will work together in teams to identify the “problem” or challenge to apply their learnings from the course to the “creative problem solving process” with these companies. Findings will be presented during the last 3 weeks of class. Students who are already working on an entrepreneurial or intrapreneurial business are welcome to submit a challenge from their business as well.
Personal Innovation Plans: At the end of the semester, each student will submit a written, web-enabled or video-taped/filmed PIP (Personal Innovation Plan), details of which will be provided during the semester. The Plan will integrate learnings from the semester, scores from self-assessment and will address areas of leadership, team contribution and personal development. Some students will be asked to present their plans in person to the class or in person.
Not required, but encouraged will be Journaling: Each student may create and maintain a journal during the semester for tracking critical learnings, thoughts from readings and class discussion. Students may wan to record ideas generated from the materials in this class and the online assessments that each student will take and interpret. The journal can be a living document that can include thoughts, feelings, drawings, clip-outs, photos, etc. The integration of materials/thoughts from this journal (which can also be handed in at the end of the semester as part of Final Project grade) will help inform the development of a PIP. [Note: in past classes, some students have kept their journals online, using a wiki, personal blog].
GRADING
The course grade is based on the following scheme:
REQUIRED WORK:
In addition to preparation of reading, cases and class discussion, there will be three main assignments as part of this course:
Group Exercise with Real-Time Company: Your professor will be choosing 4-5 companies to work with the class. Each company is seeking innovative solutions to its business needs. Students will work together in teams to identify the “problem” or challenge to apply their learnings from the course to the “creative problem solving process” with these companies. Findings will be presented during the last 3 weeks of class. Students who are already working on an entrepreneurial or intrapreneurial business are welcome to submit a challenge from their business as well.
Personal Innovation Plans: At the end of the semester, each student will submit a written, web-enabled or video-taped/filmed PIP (Personal Innovation Plan), details of which will be provided during the semester. The Plan will integrate learnings from the semester, scores from self-assessment and will address areas of leadership, team contribution and personal development. Some students will be asked to present their plans in person to the class or in person.
Not required, but encouraged will be Journaling: Each student may create and maintain a journal during the semester for tracking critical learnings, thoughts from readings and class discussion. Students may wan to record ideas generated from the materials in this class and the online assessments that each student will take and interpret. The journal can be a living document that can include thoughts, feelings, drawings, clip-outs, photos, etc. The integration of materials/thoughts from this journal (which can also be handed in at the end of the semester as part of Final Project grade) will help inform the development of a PIP. [Note: in past classes, some students have kept their journals online, using a wiki, personal blog].
ABSTRACT OF
COURSE'S CONTENT AND OBJECTIVES:
The class is designed to expand upon the Berkeley Innovative Leader Development (BILD) curriculum and complements several key courses at Haas: the PFPS core course, the Applied Innovation course, and Lester Center courses (such as Entrepreneurship, Business Model Innovation, and New Venture Finance).
The course uses examples from highly creative and innovative companies in technology, social/impact and consumer markets, to help future leaders understand what has worked and what has not worked in the past, and explores each student’s latent creative leadership potential through 3 levels: individual/personal (theory of how creative people think and work), team (best practices for ways in which top teams interact) and organizational (cultural, strategic and structural).
The course encourages personal learning and entrepreneurship. Students can choose to:
(b) apply the course to a start-up that they are currently working with or launching.
COURSE OBJECTIVES:
This course is designed for students destined to lead or start an innovative, entrepreneurial or “intrapreneurial” (corporate) venture. It is also appropriate for students who may someday work within an innovative entrepreneurial setting, such as one in the arts (record label, movie studio, software development), sciences (biotech, clean energy) or Internet (consumer, enterprise).
Goals for the course include learning how to:
The ultimate goal of the course is to change the way each student views him or herself and re-design their focus on career and leadership. Students are expected to leave this course with a better understanding of themselves and how to recognize and drive their OWN creativity in the business setting.
BIOGRAPHICAL
SKETCH:
Randy Haykin – Haykin@haas.berkeley.edu
Currently on the faculty at the Haas School, Randy has taught New Venture Finance and Innovation classes since 2007. Randy has nearly 30 years of experience in entrepreneurial and intrapreneurial organizations. He was the Founding VP Sales/Marketing at Yahoo!, followed by a 12-year career developing and leading his own venture capital fund (Outlook Ventures - $200M under management). While in previous roles at Apple Computer, Paramount/Viacom and AOL, Randy was responsible for internal (“intrapreneurial”) endeavors at each of these organizations – several of which were spun out to form new units or companies.
Today, Randy is focusing on Haykin Capital, which provides mentor capital to many start-ups in the Bay Area. He gets involved in 2 companies at a time, working hands-on with the founders and investing. At present, he is on the board of two companies created by Haas grads!
Randy’s most recent endeavors center around social/impact work. He co-founded The Gratitude Network (http://gratitudefund.org) in 2011 and has run The Intersection (http://intersectionevent.com) for the past 3 years.
Randy has lectured or taught classes at Brown, Harvard B-School, Stanford, and University of Edinburgh. In addition to his MBA from Harvard Graduate School of Business, Randy’s undergraduate degree at Brown University was in Organizational Behavior and Management . Randy is also a graduate and long-time participant in the Creative Education Foundation programs (annual meetings and seminars on many topics of creativity) – http://www.creativeeducationfoundation.org/